Homeowner Engagement
Educate, engage and connect.
Creating demand for home energy programs is expensive. Channeling existing demand is easier and more cost effective.
EnergySavvy's software is designed to meet homeowners where they are, educate and engage them. The software identifies and supports marketing channels that drive energy savings and customer satisfaction.
The homeowner conversation doesn't end at the point of engagement. EnergySavvy enables programs to maintain an ongoing relationship with customers, to find and remove barriers to action and to re-engage for deeper savings opportunities.
Three Ways to Make Energy Efficiency Emotional
EnergySavvy worked with the U.S. Department of Energy in 2010 to conduct an online test of potential visual elements for the new national Home Energy Score (currently in pilot test by the DOE), to determine what design elements have greater visual appeal and create an "emotional tug" for homeowners to further engage with home energy upgrades.